“When your own initials are enough” – that is what Bottega Veneta is all about. Taking understated luxury to the next level, since its founding in Vicenza 1966, the brand had delivered many times over to a new breed of consumers, who demand high quality and superb craftsmanship in a restrained and discreet way. Descending from the traditions of Italy’s master leather craftsmen and long celebrated for its extraordinary leather goods, today Bottega Veneta has earned its highly regarded reputation as one of the world’s premier luxury brands, boldly expressing a philosophy of individuality and confidence that now applies to a range of products including women and men’s ready-to-wear, fine jewellery, furniture and more.
While Bottega Veneta continues to expand, the characteristics that define it remain constant: exquisite craftsmanship, revolutionary design, modern functionality and only the highest quality materials. At the heart of the brand is its unique relationship of the designers and the artisans, giving luxury a new identity through the combination of traditional mastery and state-of-the-art innovation. The intercciato technique of wowing leather has already become synonymous with the company. The pattern is at the heart of the product, being present not only in their trademark handbags, but also in the Murano glassware, gold chains and the exquisite china. In the summer of 2006, as a means of recognizing the special symbiosis of the brand with the master artisans and the frailty of this traditional way of life, Bottega Veneta has opened the Scuola della Pelletteria, a school to train and support future generations of leather artisans.
The new chapter in the brand’s life began when the company was acquired by the PPR Luxury Group, formerly known as Gucci Group, in February 2001. Creative director Tomas Maier came on board in June of that same year and immediately presented a new collection, Spring-Summer 2002, to thunderous applause and immense critical acclaim. With Mr. Maier leading the ship, the House’s sensibility became more refined and chiseled. It acquired a discrete sense of sensuality, meant for a customer who is sophisticated and self assured. It is only natural that Bottega Veneta’s sales figures for 2012 have reached 1 billion US$.
Bottega Veneta is not about the logo, the flash and the bling. It is about understated design sensibility, a mixture of restraint and passion and discreet sophistication. In short- it is the ultimate desire for the true connoisseur of luxury craftsmanship.